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Course Category: Marketing Skills

An Essential Guide to Search Engine Optimisation (SEO) Online Training Course

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  • CPD Points : 1
  • Video Duration : 30
Aims

This module will cover search engine optimisation, also known as SEO, and how it works as well as discussing some of the factors that can affect SEO results and best practices for combatting this effectively. Utilising SEO effectively will help you to raise the visibility of your organisation, meaning you will perform better in search results and provide greater value to your customers.

Key Learning Outcomes
  • An Introduction to Search Engine Optimisation
  • Keywords and Search Engine Optimisation
  • Factors That Can Affect Search Engine Optimisation
  • Best Practices for Effective Search Engine Optimisation
Who Would Benefit

This module will benefit employees who are involved in marketing and content creation, who want to increase organic traffic to webpages and improve their SERPs position.

Module Price - 1 Credit
Price: £25 + VAT
Learning Accessibility
  • WCAG 2.2 Compliant
  • Written transcript of everything on screen
  • Writing on screen
  • Spoken narration throughout lessons
  • Clear module navigation
  • Ever-evolving and up-to-date content
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